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Monday, August 16, 2004

Worst Practices, Best Ads

Grant Henninger thinks Wells Fargo holds the title for "Best line in any ad. Ever." He may be right. I just heard the ad that prompted Grant's excitement, and it does rock out loud that Wells has its lemonade-and-free-checking hawking youngster explain, when asked if she can print out statements, "I'm not allowed to use the computer since I got sued for downloading music."

Wells has strong competition though from the Co-Op Network for credit unions, which promises (on its billboard at the 405/110 interchange, and elsewhere) ATMs "Out the Wazoo!"

Out the Wazoo

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