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Tuesday, July 01, 2003

Happy Non-Independence Day!

Marketing Fix is now Up2Speed, having been purchased ("yes, we sold out") by ClickZ co-founder Andy Bourland. I think this kind of LBO (leveraged blog out) is what I had in mind back in April last year, when James Miller was writing about blogging from an economist's view. "Signing up" need not mean "selling out," and Rick Bruner's honest-to-god press release about the post-purchase relaunch (and shameless begging for Slashdottage) seems like proof positive: "[P]aragraph transitions are hard" —etc. Rivaled only by the genius of Ms. Sessum and her progeny...

While you're at it, be sure to check out Up2Speed Contributing Editor Steve Hall's excellent Adrants, as well as Chief of Product Marketing Olivier Travers at Web Voice, and Contributing Editor Robert Loch at Viral Planet.

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